WE’RE CROWDFUNDING

Join us in our mission to take sustainability to scale in the fashion industry.

Become part of the CO Crowd.

The global CO community is catalysing a new way of doing business. We’re crowdfunding to accelerate our growth and we would like to give you the chance to become a co-owner of CO, and share in our success. 

Find all the details on the link below. Capital at risk.

When investing, your capital is at risk. By signing up you agree to receive emails from CO in line with our Privacy Policy.

CO Leaders 2019 L-R: Raeburn, Outland Denim, Ninety Percent

CO Leaders 2019 L-R: Raeburn, Outland Denim, Ninety Percent

 
Raising with Crowdcube

Raising with Crowdcube

Become a co-owner in Common Objective

We’re on a mission to scale sustainability in fashion.

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#COCROWD

Become a shareholder and shape the future of the fashion industry

As members of the Common Objective community, we’re thrilled to be able to offer you the opportunity to join us as co-owners by investing in us and our plan to transform the fashion industry for the better.

Our next chapter is about practically enabling the fashion industry to take meaningful, measurable and specific action towards sustainability.

Find full details on the CO Crowdcube pitch page.

Crowdfunding Rewards

In addition to equity in the Common Objective business, we are also offering a number of rewards to thank you for coming on board if you invest the following amounts:

£100: Catalyst ❤️

  • Individual PRO access on CO for one year 

£1,500: Investor Hub ⚡️

  • CO Creator benefits +

  • Connect with other CO shareholders and showcase your business through joining the Investor Hub on CO

£10,000: Founding Partner 💥

  • Founding Member benefits +

  • Join fashion industry leaders at our partners roundtable 

    For businesses: 

  • Promotion for your business as a partner on the CO landing and partner pages

£500: CO Creator ⭐️

  • Catalyst benefits +

  • CO Insider status - insider updates on CO features and future plans, and the opportunity to input and help shape the development of CO

£20,000: Legend 👑

  • Founding Partner benefits +

  • Direct shareholding in CO

  • Individual PRO access on CO - for life

  • Legendary fame as CO changes the world…

    For businesses: 

  • Promotion for your business alongside content on CO, as well as on landing and partner pages

£5,000: Founding Member 🔥

  • Investor Hub benefits +

  • PRO (Spotlight) membership for your business or organisation for one year

  • Opportunity to attend CO-creation event, alongside industry leaders and pioneers

Why Crowdfunding?

We’re crowdfunding to catalyse our growth, and we’re welcoming you to be a part of our journey, and a part of our success.

Since our launch in May 2018, we’ve grown to over 25,000 members from 150+ countries from across the entire fashion eco-system: pioneering SME’s, world-leading fashion brands and retailers, a global supplier network, organisations, entrepreneurs, professionals and experts. 

2019 was the year the fashion industry woke up to sustainability.

We see 2020 as the year the industry will start to take meaningful, measurable and specific action. Our next chapter is about facilitating, supporting, and enabling fashion professionals, entrepreneurs and business owners across the globe, to do just that.

 
 

CO members include representatives from:

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Our Community

 

“With the right backing... CO will become the platform on which everyone operates.”

Pallak Seth - Vice Chairman, PDS Multinational 

“It’s very timely, people are looking for a solution like this.”

Christine Goulay - Sustainable Innovation, Kering

 

“I totally recommend CO to all the people who approach me.”

Pauline Marie Treis - Founder, Jungle Folk

“Thanks for providing a platform that can help shape the future of fashion.”

Rachel Begg - Senior Designer, Lilly Pullitzer

 

Common Objective has been featured in:

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Spread the word #COCROWD

#blackouttuesday 🖤
What does biodiversity in fashion mean to you? We are kicking off a series of content on the topic in partnership with @kering_official - watch out for more on this over the coming months! In the meantime, we’d love to hear from you if you&rsqu
A recent @mckinseyco report highlighted that most fashion professionals believe that sustainability will accelerate in the fashion industry as a result of #covid19. Read the report and find out how CO is responding to this by supporting sustainable s
It’s certainly an interesting time to be raising investment! But we are so grateful to the 200+ investors that have already come on board to support the growth of Common Objective via our crowdfunding campaign ⭐️ Now, more than ever, is the tim
✨The UK's top 8 sustainability influencers you should know about ✨⁠⠀ ⁠⠀ We've curated the influencers that all sustainability brands should know about, from well-known faces to emerging micro-influencers: ⁠⠀ ⁠⠀ @shopedelano⁠⠀ @TollyDollyPosh ⁠⠀ @besm
#OpEd: @ajabarber on why your sustainability plan must include ethics. ❤️⁠ ⁠ "For so long within the fashion industry the two terms, 'ethical' and 'sustainable' have been divided from one another when they should always ALWAYS be married togethe
As the world continues to adjust to a new normal, we wanted to remind you that all PRO content is free to access until July. 🎉⁠ ⁠ As we emerge from Covid-19, there is a real opportunity for business to operate differently; sustainability will be mor
NOW AVAILABLE ONLINE → Sustainable Fabric Innovations Masterclass 💥⁠(swipe through for a sneak peek at the masterclass manual 👉)⁠⠀ ⁠⠀ Our free, online Fabric Innovation Masterclass saw a record 1,200 people registered and nearly 500 attending
If you've got some spare time while in isolation at home, why not catch up on some of our previous masterclasses? ⁠⠀ ⁠⠀ ⭐️ Sourcing Sustainable Cotton: features guest speakers Jenny Hulme and Ruth Valient from leading fair trade brand @PeopleTreeUK t
✏️Would you like to be a featured author on CO? Do you have an opinion you're burning to share? Are you an expert with knowledge and insight to impart? Then we'd love to hear from you.⁠ ⁠ We are creating a regular Op-Ed content series to provide a pl
THE LATEST: @WWD China has launched a six-week online campaign focused around sustainability. The digital-only campaign, ‘Kind to Earth, Fashion for Future’, will run until the end of April and brings together key fashion players from aro
When you invest in CO, as well as getting a 'thank you' reward, you also become a genuine co-owner in the business. This is different from contributing to a kickstarter-type campaign (where you give money in exchange for a thank you) - contributing t
 
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Raising with Crowdcube

 PLEASE NOTE: Investing involves risks, including loss of capital, liquidity, lack of dividends and dilution, and should be done only as part of a diversified portfolio.


This web page and sign up form has been approved as a financial promotion by Crowdcube Limited, which is authorised and regulated by the Financial Conduct Authority.